Tag Archives: preppy perfume

“Sexy Preps”? & Those Chanel Bandages (Really)

Hello-Hello, and welcome to a Wednesday here at the Prepatorium, we hope your week is going well.

For someone as busy as your trusty scribe, staying up on all of the celebrities and their businesses, endorsements, 72-day marriages for money and what-not can be a daunting task.  So you’ll forgive us for not being intimately familiar with a gentleman named Brad Goreski. But repeatedly seeing his name followed by the words “sexy prep,” a term some might say is an oxymoron,  made our fingers do some walking, and we toddled off to visit his blog. This picture is on his “about me” page. (Darling!)

"Bradley"

Mr. Goreski hasn’t posted anything since August but he has other photos of himself scattered throughout the existing posts, including this one. (Double darling!)

"My First Post"

At any rate, on that ‘about me” page Mr. Goreski describes himself as a stylist in the fashion industry. That narrowed things down. We did some more online looking and discovered he used to be on a program called The Rachel Zoe Project every week. (We realize that in the time it took me to sort all of this out you have re-read War and Peace.)

It turns out Mr. Goreski is also the new face of Tommy Hilfiger’s just-launched Eau de Prep. (Because we’re big people here at The Prepatorium, we are temporarily setting aside our personal distaste for ‘preppy parfums’ in the interest of journalism.)  The accompanying PR blitz is what has prompted all of the stories about “sexy preps.” Here is more from Refinery 29‘s story about the perfume debut, “Brad Goreski Talks Sexy Preps And His (Almost) Hip-Hop Career“:

“…being the impeccably put together prepster that he is, Brad was the obvious choice to host. True to form, he was sporting tartan plaid pants, a polka-dot bow tie, blazer, and pocket square.”

The story has a Q&A format:

Did you wear the original Tommy fragrance?
I did. I wore all things Tommy Hilfiger. Tommy almost made me hip-hop.

What is so attractive about the prep lifestyle?
I like the idea of looking my best at all times. Whether it’s a wearing a bow tie, a blazer, and plaid pants or a polo, jeans, and lace ups. I think it’s important, no matter the time of day, to put that extra effort in and look your best because you never know who you’re going to run into.

Hmmm…hip-hop and preppy? Below we see Mr. Goreski at the Macy’s launch for the scents last Thursday.

Albert Michael/Shadow PR via Refinery 29

Back to that vital question in Refinery 29’s interview with the stylist:

Who would you say is the sexiest prep in history?
Jake Ryan from 16 Candles. He’s like the end all, be all.

People magazine also covered the launch:

“I consider myself extremely preppy,” stylist Brad Goreski tells PEOPLE. “I always have been. I’ve been looking at a lot of my baby pics, and I’m always in a three-piece suit and bowtie.”

In all seriousness, Mr. Goreski looks like a nice young man, evidently he is going to have a new show on the Bravo network in 2012.

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Here is one that is overqualified for our You Can’t Make This Stuff Up files, the oh-so-buzzed-about ‘Brandages’:

Via Sugoilife

Described as ‘all purpose designer bandages,‘ you can purchase your very own set for $7.95. Sadly, it took me a moment to make the leap: brand name + bandages = brandages.

Brandages via Sugoilife

Because nothing says tasteful like a Chanel bandage on one’s breasticles chest area.

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Because we like to end on a positive note, we leave you with this:

Scottish Fine Soaps

That is the Welly Boots soap from Scottish Fine Soaps, at $7.50 a darling hostess gift, no?

On that, goodbye until next time!

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Filed under Logos, preppy, Preppy clothing & brands, Preppy People, You Can't Make This Stuff Up

eBay’s Designer Outlet Opens and Eau de Prep….?

Hello-Hello, happy Tuesday!

Once again we are ridiculously overcommitted have a few volunteer obligations the next few days, so this is really more of ‘TuWednesday’ post covering both today and tomorrow.

We begin with an update on a topic previously covered here, the new eBay Fashion Outlet Mall, promising designer duds for less.  Brands taking part in the new mall that may be of interest to our crowd include Brooks Brothers, Hanes, Elaine Turner, Hanky Panky, Lacoste, Tommy Hilfiger, Hickey Freeman.  eBay claims almost 200 other brands however (more on that number later), most of them ‘household names,’ from off-price department stores like Neiman Marcus Last Call to run of the mill retailers like Elie Tahari, Bruno Magli, Fossil and Hush Puppies.

From today’s Women’s Wear Daily story about the endeavor.

Some items are made exclusively for the outlet, and the made-for-outlet items reflect competitive pricing that is typically not further discounted. Additional discounts on all items, include MFO items, might be available during promotional periods.

(MFO is Made for the Outlet.) Here is how the home page looks.

eBay Fashion Outlet

From what we could tell the majority of brands are remaining consistent in their logo and overall look, this is the same image one sees if shopping a Brooks Brothers outlet.

Brooks Brother eBay Fashion Outlet

We decided to do a little shopping, starting with a Princess fave, Brooks Brothers. As of this writing its eBay outlet is sparsely populated, but that will change.

eBay

In fact, Brooks Brothers tells us they plan to add the full assortment of their 346 line, including children’s *and* women’s styles, really outstanding news for BB customers, especially those for whom there is no nearby outlet.

We also checked out Bobby Jones, it also offers only men’s merchandise.

At the Calvin Klein storefront there is an abundance of merchandise, including loads of items in the home goods section, 376 in that category to be precise.

Calvin Klein

Whether or not the pricing is in line with outlet pricing is an unknown, at least for this merchant, it has been ages since we looked at Calvin Klein, an oddity as we very much like this brand.

Pricing is easier for your truly to track at the Lacoste store, with only three items on the site at this point.

Lacoste

We looked at the Stealth Space Collection High-Top, $80.50 at the eBay Lacoste outlet. Here is what we discovered when comparing the price at other sources:

  • Neiman Marcus Last Call” $80.50 (regular site, not eBay)
  • Pick Your Shoes: $119.99
  • Lacoste standard site: not shown

The pricing does appear quite favorable at Canterbury New Zealand, the Placement Stripe polo shirt is $70 at its online store, $21 at the outlet. The two look identical, no?

'Regular Site' (L) / eBay Outlet (R)

That also is the case for CNZ’s woven shirts, its Sean Long-sleeve Shirt is $98 online, but only $19.50 at the eBay Factory Outlet.

In looking at some of the women’s shoes there also seem to be savings. The Delman Sacha shoe at ‘regular’ online merchants is $249.95 (at Shoe Buy), but only $116 at the Delman eBay Outlet. Below left we show the Shoe Buy image and the Outlet image is on the right.

Shoe Buy (L)/Delman eBay Outlet

Comparing the prices for women’s clothing is more of a challenge, there simply isn’t that much womenswear available yet.

Tommy Hilfiger has a sizable amount of goods however, and checking prices reveals some differences, in this case favoring the Hilfiger Online Store. Below we show the Three Color Stripe polo, $34.99 at the Hilfiger site, $49 at the eBay outlet.

Hilfiger Online Store (L)/Hilfiger eBay Outlet (R)

Prices are the same for Hilfiger’s Basic Chambray Skirt, $24.99, and the Little Girl Argyle Sweater is $35 both places.

So we’re thinking the pricing on the Striped Polo is more of an aberration, an oversight. That does bring up another question though, if all or almost all prices are the same, what is the benefit of the outlet store? (Scratching head.)

One other observation, the number of vendors is rather reminiscent of what we used to call fuzzy math; if you click on the Seven for All Mankind link you do not connect with an online outlet store for the brand, you are taken to the Neiman’s Last Call eBay outlet site. The same is true of CJ for Cookie Johnson, Frye, and many others.

All in all it seems a good concept. One big benefit for some consumers will be shops like the Brooks Brothers Factory Outlet, not currently offered online in any capacity that we know of. Additionally we expect the number of vendors will increase, and many of the companies with minimal offerings will boost inventory significantly, especially if this proves to be an easy way to add to the bottom line.

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We have a very quick update about the Missoni for Target collection. Here is what one now sees in stores if seeking merchandise from that collaboration.

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Finally today, word of two new perfumes from Tommy Hilfiger.  Are you ready for the name? “Eau de Prep”.

Courtesy Image via WWD

From a Women’s Wear Daily story about the perfumes:

According to the designer, it was inspired by his spring-summer 2011 Prep World collection, which celebrates all of the iterations of the preppy lifestyle worldwide.

Another look from the campaign.

Courtesy Image via WWD

More from Julie Naughton’s story in WWD:

While the traditional Tommy Girl and Tommy customers might be preppy — with the guys wearing, say, pleated khaki trousers and the women oxford shirtdresses — the Eau de Prep mind-set is that there are no rules, said Hilfiger. “The Prep World and Eau de Prep customer mixes preppy with vintage and gives it a wink and a nod. They aren’t trying too hard to be cool and chic — they just express what they feel.”

The perfumes are currently available online at Macy’s, from the description of Tommy Girl Eau de Prep:

Tommy Hilfiger has returned to his preppy roots with updated styling and a cool, new fragrance: Tommy Girl Eau de Prep. It’s all about the classic life with a twist and Prep has never looked so fresh.

Really? The scent is $70, it is also available in a Men’s version. We leave you with Tilly’s reaction to word of ‘preppy perfumes’.

Until next time!

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Filed under Argyle, Collaborations, preppy, Preppy clothing & brands, Preppy Fashion