Tag Archives: Lacoste polo

Joyeux Anniversaire Le Crocodile

Hello-Hello, happy new week to everyone, hopefully those with an extended weekend are enjoying every minute of it.

Today we look at a storied brand, one more than a few preps grew up wearing. This image offers a clue.

Photo by Henri Manuel via WWD.com

Photo by Henri Manuel via WWD.com

Many will recognize René Lacoste, inventor of the modern tennis wear now known as a ‘polo shirt’ and eponymous company.  It was 1927 when the tennis great created his first shirt for wear on the court, 1933 when the company was formed, called La Société Chemise Lacoste.  As Women’s Wear Daily notes, that was the year seeing “Industrial production of the first Lacoste shirts, in particular the white “petit piqué” cotton polo shirt, code-named the “L.12.12.” Below we see the tennis great in 1927.

Lacoste

Lacoste

One of the first things many think of when hearing the name “Lacoste” is that critter on the shirt’s upper left chest; Mr. Lacoste’s nickname was “Le Crocodile”. More from this WWD story:

The crocodile logo on his shirts is regarded in branding history as the first instance of a visible logo, although, ironically, it was criticized as vulgar at the time. And while the concept of product placement had not yet been invented, René Lacoste gave his crocodile shirts to friends to wear on the courts, building brand awareness.

Below, a 1993 print ad.

Courtesy Photo via WWD.com

Courtesy Photo via WWD.com

One of the more fascinating aspects of the logo story: check out the size of the animal on Mr. Lacoste’s jacket.

Biography.com

Biography.com

As the company celebrates its 80th anniversary it is doing very well. Its expansion has continued throughout the decades. Below, the brand’s Paris flagship store on the Champs-Elysées.

Courtesy Photo via WWD.com

Courtesy Photo via WWD.com

The company continued to innovate, Mr. Lacoste designed many inventions, including a steel racket, ball launcher and other items. Below, one of my favorite photos of the tennis champion and businessman.

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Lacoste also pursued philanthropic efforts as well, for the company’s 60th anniversary they donated more than $1 million to a campaign trying to eradicate multiple sclerosis, more recently they have supported the BCRF (Breast Cancer Research Foundation) and efforts to save endangered alligators, crocodiles.

Over the years the brand has not lost its sense of whimsy, below we see its Valentine’s Day greeting appropriately rendered in red polo shirts.

Lacoste Facebook page

Lacoste Facebook page

Last week Lacoste showed it’s fall ready to wear collection. There is little that held appeal for your faithful scribe.

Giovanni Giannoni WWD.com

Giovanni Giannoni WWD.com

In honor of the 80th anniversary Lacoste is offering limited edition polo shirts, like this one with the number 8.

Lacoste.com

Lacoste.com

Lacoste still offers tennis togs, as well as swim, golf and other sporting apparel.

Lacoste

Lacoste

Although much of the marketing is aimed at a younger customer.

Lacoste

Lacoste

There are other initiatives in addition to apparel and accessories, like the Lacoste Lab.

Lacoste Lab

Lacoste Lab

The brand continues its tennis roots as well.

Lacoste Tennis

Lacoste Tennis

Its Lacoste Live collection is edgier, hipper.

Lacoste

Lacoste

Online the company even has a section on envisioning the polo of the future.

Lacoste

Lacoste

But there are still plenty of basics for those of us fond of the pieces that are the brand’s heritage.

Lacoste

Lacoste

Many of the polo More from the spring assortment.

Lacoste

Lacoste

It’s great to see the brand in a healthy position. I remain a fan, despite being a touch (cough-cough) beyond the demo Lacoste is pursuing. As long as they continue to offer quality merchandise at an acceptable price I’ll be happy to be a customer.

And to think I was worried it would be hard to find an image of a birthday cake appropriate for the post.

mmm

Lacoste Twitter Feed

Silly Princess.

Until next time,

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Filed under preppy, Preppy clothing & brands, Preppy Fashion, Preppy People

Gap Sneak Peek & More on Those Lacoste Holiday Polos

Hello-Hello… and greetings from the Prepatorium on another busy day!

Despite the fact we have yet to put away all of our summer clothing, we begin with an early look at next Spring’s fashions from the Gap.

PHOTO: Yukie Kasuga/WWD

PHOTO: Yukie Kasuga/WWD

The retailer showed next year’s styles at a show in Tokyo yesterday. As is generally the case, some things looked darling….

PHOTO: /WWD

PHOTO: Yukie Kasuga/WWD

Others not so much….

PHOTO:

PHOTO: Yukie Kasuga/WWD

We keep thinking a lot of Liberty-style prints have been seen on this fall’s runways.

PHOTO:

PHOTO: Yukie Kasuga/WWD

There will be a lot to choose from, in a variety of pastels and and other pretty colors.

Courtesy Gap via Style.com

Courtesy Gap via Style.com

Just so everyone knows that TP is clear on what season we’re in, we close out this section of the post with an Adventure in Argyle from Gap’s fall line, their Women’s V-neck Sweater, available in a number of colorways.

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This one is available now, both online and in stores.

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We have been meaning to ask if anyone purchased pieces in the Vera Bradley Canvas collection?

Courtesy Vera Bradley

Courtesy Vera Bradley

We remember seeing a good number of advertisements for the line, but haven’t seen any in stores. An online search generated a number of eBay links so we thought we would ask readers if they knew what became of the collection?

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Some readers may recall our July post talking about ‘when logos attack,’ featuring the upcoming Lacoste holiday collection; we have an update on the collaboration between the preppish retailer and Brazilian brothers Fernando and Humberto Campana, who designed the polo shirts for this 4th Holiday Collector’s Series. (We wouldn’t be surprised to see work from the Campana brothers when Brazil hosts the Olympics in 2016.)

Prices will run from $165 to $7,000. The ‘special edition’ polo seen below showcases a ‘logo’ of eight crocodiles.

Courtesy Lacoste via Dezeen.com

Courtesy Lacoste via Dezeen.com

This shirt will retail for $165 and “only 20,000” have been manufactured, available November 1 at Lacoste online and the boutiques, as well as the Manhattan Barneys. The motif is based upon a chair the brothers previously designed.

Courtesy Yatzer.com

Courtesy Yatzer

Only 250 of this version have been created:

Courtesy Lacoste

Courtesy Lacoste

Contemplating this as a Christmas gift for Bitsy or Chip? You will need to tap the trust fund for $1,900 if purchasing the women’s model, or $2,900 if acquiring the men’s version.

You will also need to send your trusted assistant to the Moss store in either New York or Los Angeles to purchase one, the only place they will be available.

But do not forget the super-dooper-double-dipping-doppler-radar-version:

Courtesy Lacoste via WWD.com

Courtesy Lacoste via WWD.com

(Okay, that may have been a little over the top.) This is the ultra-limited-edition, only 24 have been created. The ‘fabric’ consists of hundreds of crocodile logos handstitched together, almost creating something akin to a Lacoste lace.

Courtesy Lacoste

Courtesy Lacoste

And as we wrote in July,

“If wondering about our Logophobia, we can only say “non, non, non, ce n’est pas un problème,” for these appear to be done with an artistic eye, yes… an outlook accompanied by a touch of whimsy.  They do not appear to take themselves too seriously. Very, very witty.”

Unfortunately they are also $5,000 or $7,000 depending upon the female or male version and clearly in the conspicuous consumption zone.

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Today’s Pretty in Pink showcases the Prescriptives Pink Ribbon Palette for Cheeks and Eyes, our link is to Nordstrom, but it is available in many locations. Prescriptives will donate $20,000 to the BCRF (Breast Cancer Research Foundation).

Prescriptives will donate $20,000 to the BCRF as part of Breast Cancer Awareness month.

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We leave with a photo seen in today’s Times, perhaps recognizable to some readers as originally being featured on the popular Cake Wrecks blog.

cakewrecks.com/Andrews McMeel Publishing via NYTimes.com

Cake Wrecks/Andrews McMeel Publishing via NYTimes.com

The Times’ story looks at the popular blog and a new book coming out featuring 250 of the best wrecks. (That still looks like a lovely concoction compared to many of our baking endeavors!)

We’ll be back tomorrow!

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Filed under Argyle, Logos, Preppy clothing & brands, Preppy Fashion, preppy lifestyle, Pretty in Pink

More Lilly Pulitzer Sneak Peek & “When Logos Attack”

Hello-Hello everyone, happy Thursday!

We are ever-so-pleased to finally be composing our little post today, because it means that electrical service has been restored to the Prepatorium. Honestly, this is the sort of thing that causes us to question the wisdom of that moat around the Palace, you all know the perils of raising the drawbridge when lacking electrical power, the minions are just so cranky on this issue.

And frankly, the timing is classic, as we had such grand Bloggage plans today, coordinated in advance with Miss Misadventures Herself (aka Misadventures of a Newlywed) as we were covering the same topic, and we were both going to send our readers to each other’s site to “see more pictures.” Pictures of what, you ask?

Why, it’s time to share more from this fall’s new (and exceptionally fabulous) Lilly Pulitzer Stationery and Gifts Collection, arriving here at the Princess within weeks!

We start with the new Lilly Holiday Ornament Sets.

PreppyPrincess.com

PreppyPrincess.com

These are offered in our favorite color combo, natch, and will run $17.50 for a set of three.

PreppyPrincess.com

PreppyPrincess.com

We have moved up the start of pre-ordering, it begins Monday, the 6th!

Next on our hit parade, the Lilly Highlighters Set, an ideal gift for any time of the year, definitely perfect as a stocking stuffer.

PreppyPrincess.com

PreppyPrincess.com

Also new on the horizon, the Lilly Cocktail Shakers, more-than-fun IOHO, sure to make any beverage tastier.

PreppyPrincess.com

PreppyPrincess.com

Shaken Up and Juice Bar, left to right respectively, are the patterns for the shakers, retailing at $39.50.  And Juice Bar will match all of the other Lilly Juice Bar and Juice Stand tableware for an even more stylish table.

Also on the beverage front, new Thermal Travel Mugs.

PreppyPrincess.com

PreppyPrincess.com

The patterns are Vintage Patch, Private Property and Trouble Hibiscus; these are $15.50. We have more images of the Paper Doll Book:

Preppy Princess

Preppy Princess

Does anyone else recognize a familiar piece of clothing or two…? These look like loads of fun for your Tiny Prep.

lpPaperDollClothing1lpPaperDollClothing2

We cannot believe how quickly our IT Department (cough-cough, IT Dept = The Consort) has created the new web pages for everyone to use to pre-order, he is just Mr. Speedy!

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This next item is so incredibly fabulous we absolutely had to include it today, despite it making the post even pokier than usual.

It’s the collaboration between Lacoste and Brazilian designers Fernando and Humberto Campana, creating polo shirts for the preppy retailer’s 4th Holiday Collector’s Series.

Courtesy Lacoste via Dezeen.com

Courtesy Lacoste via Dezeen.com

How remarkable are these?

Courtesy Lacoste via Dezeen.com

Courtesy Lacoste via Dezeen.com

There will be 20,000 of the limited edition polos available, and while much-too-cool for yours truly, we adore their spirit.

There will also be a “Super-Limited Edition” (ahem) of the shirt seen below, created entirely from the little Lacoste Alligator logos.

Courtesy Lacoste via Dezeen.com

Courtesy Lacoste via Dezeen.com

There are to be only 12 men’s and 12 women’s in this version; here is a closer look, via Yatzer.

Courtesy Photo via Yatzer.com

Courtesy Photo via Yatzer.com

If wondering about our Logophobia, we can only say “non, non, non, ce n’est pas un problème,” for these appear to be done with an artistic eye, yes, but an outlook accompanied by a touch of whimsy.  They do not appear to take themselves too seriously. Very, very witty.

Now, if seeking furniture, the brothers are also noted for their Alligator Chair.

Courtesy Yatzer.com

Courtesy Yatzer.com

Indeed.

Grins and giggles until next time!

15 Comments

Filed under Lilly Pulitzer Paper & Gifts, Logos, Prepalicious, Preppy clothing & brands, Preppy Fashion, preppy stationery

More Price Cuts: Lacoste, Coach, J. Crew + Gossip Girls & Guys Do Rolling Stone

Hello-Hello! We hope your week is progressing splendidly, and that a touch of spring has entered your spirits, if not your habitat!

Before anything else, we must thank the one and only Preppy Player, who was much-too-kind in bestowing the Kreativ Blogger award on TP!

Thank You Preppy Player!

Thank You Preppy Player!

Thank you Miss Player, we are flattered by your generosity!

Today we have a jumble of all things preppy, or something akin to that, so let’s jump in with the topic near and dear to almost everyone’s pocketbook, the cost of enhancing one’s wardrobe.  (Yes, we are completely suspending the ‘no discussion of the M-word’ rule, as it is simply too top-of-mind and relevant to today’s content. So there.)

Regular readers may recall our posts last November and this January about permanent price cuts being implemented at J. Crew.  One example we shared was the Jane suede ballet flat; its original selling price was $98, less than what Crew previously charged for similar shoes. (One note: the Jane style flat is now marked down to $59.99 as part of the company’s Final Sale; this season’s version of the shoe is the Marjorie flat.)

The prep-style retailer is extending its pricepoint sensitivities to online marketing efforts, now offering “Instant Gratification” groups at the Crew website.

J. Crew

J. Crew

The featured merchandise is below $100; there are links for both Men’s and Women’s “gratification” items.

Now other retailers are sounding the same theme. Lacoste says they will be lowering the price of some merchandise, according to a column Jeanine Poggi recently did for Forbes.

“For the fall, Lacoste will offer cable-knit sweaters, normally $145, for $98…”

We are speculating the sweaters being referenced are similar to these, from last Fall’s collection.

Lacoste.com

Lacoste.com

Originally priced at $135, the Long Sleeve Cable Knit Sweater is now $68.99 in most colors in Women’s sizes.  The Men’s Crewneck version of the cable sweater is on sale for $73.99, marked down from $155.   One thing Lacoste is promoting heavily for Men this Spring?

Lacoste

Lacoste

Madras… the Preppy Classic” is also featured as a trend for Women.

Lacoste

Lacoste

We’re not sure how flattering this madras High-Waisted Skirt will be for most, that waistband could prove a little dicey.

Back to the Forbes story, apparently Lacoste plans to drop prices on more than just their sweaters:

“In spring 2010, Lacoste plans to lower prices in other categories, including its signature polo shirts.”

Also mentioned in the piece, party frock and gown designer extraordinaire, Monique Lhuillier

“Monique Lhullier, for example, will offer several gowns retailing for $2,500. Her dresses usually sell for between $3,000 and $7,000.”

…along with upscale leather-goods firm Coach.

“Coach is also planning to trim profit margins, reducing its average handbag price to $300 from $335.”

As we mentioned in this post on their soon-to-debut Poppy line, Coach is using a variety of strategies to offer customers different price levels.

Perhaps the most frightening item in the Forbes story is the insight on other brands offered by a retail expert, Eugene Fram. His inside perspective on two companies near and dear to TP’s heart is chilling:

“In terms of pricing, some of the organizations are now on the defensive, like Saks Fifth Avenue and Tiffany’s,” he says. “It wouldn’t be surprising to see price reductions of 50%-plus in their attempts to avoid Chapter 11 proceedings.”

Simply put, this can’t happen. Cannot. Happen. At. Tiffany. Or. Saks.

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Also today, news of another magazine cover for stars of tv’s Gossip Girl show, but some may be surprised just which cover is featuring Blake Lively & Leighton Meester. Those with refined and/or delicate sensibilities may want to scroll quickly past the next photos as they are rather vulgar.  Perhaps we should have ascertained this from the title of the Rolling Stone story, “The Nasty Thrill of ‘Gossip Girl‘”.

PHOTO: Terry Richardson for Rolling Stone

PHOTO: Terry Richardson for Rolling Stone

For a moment we were a tad confused, sure we must be looking at images from an issue of W, as the article contains the requisite photos of the cast together in bed.

PHOTO: Terry Richardson for Rolling Stone

PHOTO: Terry Richardson for Rolling Stone

The story also includes Taylor Momsen and Jessica Szhor as well as most of the Gossip Guys, Ed Westwick, Chace Crawford, Penn Badgley.

Those interested in “more on the steamy cover shoot” can read all about it right here.

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Because we feel the need to lift ourselves up and out of the gutter, we shall close with a bit of nautical accessory fun, prefaced by this Pretty in Pink, the Silk Blazer from Smythe:

Smythe Blazer at Net-a-Porter

Smythe Blazer at Net-a-Porter

We adore Smythe jackets, for they fit like a glove while somehow managing to provide room enough to move around in without feeling like you are in a strait jacket.

And our spirited nautical item? Also from Net-a-Porter, the much-too-fun shoes from Stella McCartney.

Courtesy Stella McCartney

Courtesy Stella McCartney

Yes, much-too-hip for anyone here at the Prepatorium, and a little (ahem) over the top from a budgetary perspective, but really… aren’t they darling?

Until next time dolls, smiles at each and every one of you!

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Filed under Gossip Girl, nautical, preppy, Preppy clothing & brands, Preppy Fashion, preppy lifestyle, Pretty in Pink, Sign of the Times, Updates