Tag Archives: FNO

About That Fashion’s Night Out Celebration

Isn’t it nice how quickly Friday rolled around this week?

Today we focus on only one topic, Fashion’s Night Out, last night was the third year for the event, and we’re curious about your thoughts on the celebration. Below we share the official description of FNO.

Fashion’s Night Out (FNO) is an unprecedented global initiative originally created in 2009 to celebrate fashion, restore consumer confidence, and boost the industry’s economy during the recession.

On September 8, 2011, in response to overwhelming demand, Fashion’s Night Out will return to New York City and over 250 cities nationwide to highlight fashion and support retail with exciting events that include designer appearances, celebrity guests, fashion shows and musical performances.

The event was started by Vogue Editor Anna Wintour, she was a busy lady last night; below we see her with Lea Michele at Saks and with Francisco Costa at Calvin Klein.

Getty Images

Here is another perspective from the City of Light via a Reuters story:

“What I love is to see youngsters,” Dior Chief Executive Sidney Toledano told Reuters in Paris, where thousands thronged the fashion mecca of Avenue Montaigne, home to Dior and to flagships for other luxury brands such as Chanel and Gucci.

“All (these young people) will not become clients, but we need to seduce them today to have them tomorrow,” he said.

In Soho Victoria’s Secret hosted a bevy of beauties: models Alessandra Ambrosio, Erin Heatherton, Adriana Lima and Lily Aldridge.

John Parra/Getty Images for Victoria's Secret

There were parties all over the world, including the UK, where we see Samantha Cameron, Asprey managing director Paddy Byng and Vogue UK editor Alexandra Shulman (L) and über-prep Gwyneth Paltrow wearing Stella McCartney at Stella McCartney.

AP via Vogue UK

Back in the States Brooks Brothers Black Fleece designer Thom Browne was at Bloomingdale’s 59th Street Store, while candy store owner Dylan Lauren and pal Olivia Munn were at Dylan’s Candy Bar.

Getty Images

From a story in yesterday’s Times, before the parties got underway.

Fashion’s Night Out, the annual retail bacchanal, is back tonight. The city’s fanciest retail corridors will teem with celebrities, designers and the tipsy shoppers who love them until long after posted store hours say they should.

From another Times story about FNO from today’s paper.

As an attempt at crowd control, many stores kept their guest lists secret until the last minute on Thursday, when word was sent out through Twitter and Facebook.

But just as suddenly as those announcements were made, almost frightening scenes seemed to materialize outside and inside stores like Yves Saint Laurent (for Nicki Minaj), Dolce & Gabbana (Justin Bieber and Beyoncé), Moschino (Cyndi Lauper), Michael Kors (Michael Kors) and Saks (Joe Jonas, plus a cast member from “Glee”).

At the Soho Bloomies there were bunnies.

Craig Barritt/Getty Images for GQ

Oscar de la Renta serenaded Sarah Jessica Parker.

Jenna Greene via WWD

The Dolce and Gabbana store was almost overrun by shrieking, weeping teenage girls on hand to see Justin Bieber.

Women's Wear Daily L)/Associated Press (R)

After all was said and done, did cash registers ring up big sales? Was the economy helped? Did people get to interact more personally with brands and designers?  We’ve nary a clue, although we do know some charities will benefit, as varying stores used the event as a fundraiser., and that is a very good thing.

So here’s the question: is Fashion’s Night Out an event that is still needed? Is it necessary, or appropriate to say “Let’s go shopping!” when faced with the current unpleasant economic realities? Does FNO offer a fun (and free if you don’t purchase anything!) and frivolous celebration that at the least can’t hurt the industry? Or has it become simply another celebrity-laden marketing tool?

As we clearly don’t have the answers we’re asking for your insight and gracious assistance, hoping you will take part in our utterly non-scientific poll. You can pick one or two answers (no more than that) and even add a suggested answer of your own.  It will be wonderful to see your thoughts, thank you!

2 Comments

Filed under preppy

Lhuillier Bliss, FNO Plans of a Preppy Sort

Hello-Hello, and welcome to a wacky Wednesday that feels like a Tuesday. We cannot tell you how many times TSU has been required to answer the question “Okay, quick, is Tuesday or Wednesday?” But there shan’t be any complaining about the shortened week here at the Prepatorium, nay-nay, it is a lovely concept, simply bliss in our little brain!

Speaking of such, has everyone heard about the more affordable line coming from gown designer extraordinaire Monique Lhuillier? That is the name of her new line, “Bliss“.  The eagle eyes over at StyleList mentioned it in a post last week, including these sketches:

Courtesy Photo via StyleList

Courtesy Photo via StyleList

As the article details:

“The line will offer dresses in the best lace, organza and silk, featuring both ML’s signature embellishments and flair for fashion, but priced for the masses.

Pricepoints for the gowns are expected to range from $2,300 to $3,500; the line will include fifteen styles available this fall.

++++++++++++++++++++++++

Is everyone familiar with FNO, Fashion’s Night Out? The brainchild of Anna Wintour, it is officially described as a “global initiative to promote retail, restore consumer confidence, and celebrate fashion…”. We like Christina Binkley’s description better, as seen in this Journal story:

“… a global pep rally sponsored by two fashion icons, Anna Wintour and Diane von Furstenberg.”

“The goal is to revive the now-comatose basic human urge to snap up lipstick, socks, neckties, designer gowns, jewelry, handbags and all the other goodies that people cut—with a certain pride—from their household budgets…”

All over the country tomorrow night hundreds of stores will be staying open until at least 11pm, offering special promotions, gifts with purchase, and more. Events range from free chocolates at Maison du Chocolat (the Rockefeller Center store) to the Olsen twins serving drinks at Bergdorf Goodman.

If not out watching the Open, shoppers at Cole-Haan (on Madison) can meet Maria Sharapova, showing her new Collection again (previewed in this post), while also sampling goodies from Dylan’s Candy Bar.

Fashion's Night Out

Fashion's Night Out

As is the case with almost any event held these days, one may acquire a tee-shirt commemorating the occasion. For those not attending in person, the shirt is available online at Needless Markup Neiman Marcus.  The nice thing about the tee? 40% of the proceeds are being donated to the National September 11 Memorial & Museum at the World Trade Center.

A number of Preptastic retailers are participating, including Lilly Pulitzer.

fno

Lilly plans include giving shoppers a chance to see some of the amazing designers in action at the Mother Ship on Madison Avenue, and it seems there will be liquid refreshments as well, the invitation does say “Cocktails and creativity will flow.” For more on all of the Lilly events, click here.

Tory Burch has even designed a special tote for the occasion.

fno-tory-burchnitrolicious

Purchase *anything* at either the Nolita or Meatpacking stores and one of the limited edition totes is yours. Kate Spade shoppers have an opportunity to party, as the retailer is offering cha-cha lessons and Havana highballs will be served!

Brooks Brothers is unveiling a yet-to-be-announced product, Polo Ralph Lauren is hosting an art event, and J. Crew is promoting their Jewelry/Accessories store by offering refreshments and a chance to meet a jewelry designer.

We have read of several bloggers planning to partake of the festivities, including the fabulous Magnolias, Marriage & Manhattan. There are also events scheduled all over the country, including Los Angeles and Orange County, San Francisco and Chicago.  If interested, check online, in the local newpaper or at the official FNO site. For a list of events in London, click here.

++++++++++++++++++++++++

One other quick note: the Anna Sui Gossip Girl-inspired line for Target launches tomorrow. Below, a look at the ‘Blair dress‘ as seen in a print ad for the retailer.

Courtesy Photo via WWD.com

++++++++++++++++++++++++

We close with a few more lines from Ms. Binkley’s excellent story about tomorrow’s big events:

“But can fashionable entertainment persuade people to pay full price when they are still feeling queasy and bloated from over-spending?

Discounting is a matter of supply and demand. During the boom, luxury goods and fashion brands became so plentiful that they turned into commodities. Stores, carrying the same items around the world, were left to compete on little more than price when the recession set in.”

We are curious about your thoughts on shopping…? Do you spend less time engaged in that activity than you did a year or two ago? Did you always look for bargains regardless of the economy, or are you more cognizant of that now?  Do you have any concerns about being perceived as someone who is a conspicuous consumer, or are things essentially the same? Is your perception of luxury different in any way?

You know TP has an inquiring mind, and she is simply dying to hear your reactions to this idea of an evening spent celebrating shopping.

13 Comments

Filed under preppy, Preppy clothing & brands, Preppy Fashion, preppy lifestyle, Sales & Savings