Hello-Hello, we hope you are enjoying a lovely spring day, we are careening wildly toward an extended weekend here at the Prepatorium.
The collection includes both womenswear and men’s styles, we originally wrote about it back in January.
It officially launches online and in stores next Thursday, the 30th.
However, Banana Republic is offering a ‘preview’ on Tuesday (the 28th) at four stores in major markets. On Thursday BR/Gap/Old Navy cardmembers will receive 25% off the Milly pieces, as well as 35% off regular priced merchandise, when shopping online or at select stores holding “Milly Mixers,” you can see the list of stores here.
There are also several pieces available for purchase now at fashion site Refinery 29. Below, two of the styles for sale at the site: the Medallion Print Top is $89.50 and the Neon Shorts are $49.50. The top is 100% polyester (hmmm….) and the shorts are cotton with a touch of spandex for stretch.
Another item now available via Refinery 29, the Long Pleated Dress, it is $165. We show a model in the dress (l) as well as on Maria Menounos.
This item is fully lined, it is also 100% polyester. When a garment is constructed of a knit jersey, as this piece looks to be, I don’t see the manmade fiber as necessarily being an issue. The challenge is when a woven like the Medallion Top shown above is all poly, sometimes it doesn’t breath as well as a natural fiber.
The final item available early via Refinery 29 is the Bib Necklace.
This definitely goes in the “statement necklace” category, it seems reasonably priced at $69.50.
Next, a basic from the collection, the Pullover Crew Neck Sweater.
More shrewd marketing can be seen in the next graphic, Olivia Palermo is shown wearing the navy/white Elephant Print shorts ($55), the sketch and model are also in the Medallion Shirt shown above in another colorway.
Three more ensembles.
And a few more style, the Fit & Flare dress on the left will be $150, the Beaded Necklace Top in the center is expected to be $45 and the Medallion Print Dress on the far right is $120.
Our final three looks from the upcoming collection. The White Sateen Blazer could have potential, and at $158 it might be a steal. In the center, the Chili Red Banana Leaf print dress, I believe it will run $150. The pool green Eden Roc dress on the far right is attractive, although the print might not be as flattering as one would hope on sizes much north of a 6 or 8. That navy/white Elephant Print Tote is darling, although one of the pricier pieces in the collection at $130.
And because we care about your MOTH (Man Of The House), we share three different looks from the menswear part of the line.
Pricing is similar, with the Short Sleeved Shirt on the right $64.50 and the shorts $49.50. The
shrunken cardigan in the center is expected to sell at $89.50 (ahem), the shorts for $64.50, the Grey Moccasins are going to be $98. On the far right, the Grey Heather Polo will cost $49.50, the Pool Green Shorts $59.50.
As is so frequently the case with the designer collaborations, quality will be key. My gut instinct is that the sell through rate on this will be very high. As for BR’s next design partnership, it will be with Issa London, once a favorite label for the Duchess of Cambridge, formerly Kate Middleton.
They originally wanted to call the company “Land’s End,” but a due to a typographical error, the first catalogue was printed “Lands’ End.” Rather than incur the expense of reprinting, they left it that way, and Lands’ End stuck.
Another mystery solved.