Hello-hello, and happy start of the three-day weekend.
Today we offer a touch of Friday Fun, beginning with something unusual (at least to us), an opportunity to buy Kate Spade stock. On Facebook.
For those who don’t “do Facebook,” this is what Kate Spade’s homepage looks like. Look at the far bottom right of the image below, you’ll see an orange box with the words “A Stylish Investment”.
Clicking on the link brings one to this graphic.
Another click actually takes the user off Facebook to the Fifth & Pacific website, Fifth & Pacific owns Kate Spade and other brands readers may recognize: Jack Spade, Lucky Brand and Juicy Couture. (Fifth & Pacific was previously known as Liz Claiborne, Liz Claiborne is now sold only at JC Penney.)
It turns out you can buy stock in any of the Fifth & Pacific companies, here are more details from the Journal:
Customers can spend up to $2,500 a month or make as little as a one-time $10 “fractional” investment. They can make a regular monthly commitment or a one-time investment. Fifth & Pacific pays all transaction fees.
It is an intriguing approach. You’ve heard of ESOPs, Employee Stock Ownership Plans? Well, this is being called a CSOP, Customer Stock Ownership Plan, here’s what one executive says about the approach:
“We call it the ultimate like button.”
Apparently we will see more of this, stock offered directly to consumers via a brand’s website or Facebook page.
Next, summer beach styles at a few holiday hotspots via our pals at Guest of a Guest, their look at What to Wear to Your Favorite Summer Destinations. Here are their styles they suggest if heading to Nantucket:
Nothing says “New England” quite like seersucker. Be prepared to fit in amongst the town of grey shingles and cobble stones with preppy stripes and all American classics.
Pieces are included from Old Navy and J. Crew.
Suggestions for Avalon (Seven Mile Island, NJ) are more eclectic:
“A little bit waspy and a little bit Springsteen… You won’t find Snookie in this area of the Jersey Shore. What you will find are private beach houses, golf clubs and miles and miles of sand…”
No story about summer socializing would be complete without a Hamptons mention:
With sprawling fields and equally sprawling homes, the Hamptons go from country casual to uber upscale the moment the city folks start pouring in for the high season. Look the part in sweet styles with a touch of prep.
This montage included items from Michael Kors, Delia’s, and Rebecca Minkoff. You can see the entire feature here.
We hope you enjoy the extended weekend, and also have a moment to remember the reason for the holiday.
The National Moment of Remembrance is Monday, 3pm local time, wherever you are in the USA.
5 responses to “Buy Kate Spade Stock. On Facebook.”
So good that you caught this move to sell stock on Facebook … honestly, in my opinion which of course is wholly subjective, one would be better off buying a bag than stock that may (bolding may in my mind) be illiquid. Unless there were to be wholesale moves to Facebook creating liquidity, as easy to exit as to enter, this is really and truly not a good idea. Humbly …
Fascinating – that isn’t what I usually think of when I think “fashion investment”, but what an intriguing use of FB.
Those summer style sets are just gorgeous, clicking over to the Guest site to learn more!
As somebody who was born in Normandy, I am always touched by pictures like the last one in your post. It is always important to remember and be thankful ! x
Love the boards…boy you nailed it! That last picture touched my heart and I am so glad you posted it and reminded everyone who visits you of the REAL reason for this holiday. Truly the job they do is the most heroic and noble of all. Enjoy your holiday weekend.